The UK Competition and Markets Authority (CMA) has taken two steps under the Digital Markets, Competition and Consumers Act 2024 (DMCC Act), marking an escalation in UK consumer enforcement risk for businesses.
For the first time, the CMA has:
- Imposed a financial penalty directly for a breach of consumer protection law under the DMCC Act; and
- Used the DMCC Act’s new formal settlement mechanism to conclude a consumer investigation.